SOFTWARE CONTENT PARTNERSHIPS

Software sponsored content.
A story worth reading.

Publish useful SaaS and business-software articles with a UK publisher. Turn your product expertise into a clear explanation of a problem, a workflow or a buying decision.

For software brands, agencies and PR teams.

507software profiles
228software comparisons
41software categories
UK publisherSTEINBERG LTD
CHOOSE THE RIGHT FORMAT

What do you want buyers to understand?

A sponsored software article works best with one clear reader and a useful question. We agree the angle and deliverables around that question.

01

Sponsored software article

Explain a category, an implementation challenge or a specific business problem with your product in the relevant context.

Useful brief: who the reader is, what they are trying to do and what makes the problem difficult.

02

Product walkthrough

Take the reader through a defined workflow, with supplied or agreed demo material and practical product detail.

Useful brief: starting point, key steps, plan requirements and the result the user needs.

03

Commercial comparison

Explain a shared buying decision through meaningful differences, appropriate plan scope and clearly framed examples.

Useful brief: the alternatives, the common requirement and the evidence for each comparison claim.

A SOFTWARE PUBLICATION

Context for your product.
Substance for the reader.

SoftwareRadar publishes software profiles, comparisons and buying guides with a focus on decisions faced by UK businesses. Our catalogue spans AI tools, CRM, accounting, HR, ecommerce, development and other business-software categories.

A relevant article can connect a buyer’s question to a product workflow, plan consideration or implementation choice. Tell us which part of that decision your team can explain well.

Explore the software categories →
SEE THE PUBLISHED FORMATS

Give the reader something concrete.

These published pieces illustrate our article formats and depth. They are examples of the work, rather than a list of advertising clients.

FROM PROPOSAL TO PUBLICATION

A clear scope before the work starts.

  1. 01

    Share the brief

    Send your product, audience, topic, available material, budget and preferred publication window.

  2. 02

    Agree the scope

    Confirm format, production work, factual review, revisions, placement, fee and publication terms.

  3. 03

    Prepare the article

    Work from the agreed material and outline. Resolve factual questions and any asset permissions.

  4. 04

    Publish and review

    Publish the agreed article and review any reporting defined in the proposal. Outcomes are not guaranteed.

SCOPE AND PRICING

An article is its own project.

Sponsored content is quoted according to the agreed format, material, production and revision work. Include a budget in your enquiry so we can shape an appropriate proposal.

A software listing is separate. The existing €129 annual listing lets vendors manage a profile; it does not include commissioned article production.

Already have a draft or an outline?

Use the publishing brief to organise your topic, author details, product information and materials before enquiring.

Publish a software article →

Download the media kit ↓

Sponsored content questions

Can I publish sponsored software content on SoftwareRadar?

Yes. SoftwareRadar considers relevant sponsored articles, product walkthroughs and commercial comparisons for business software. Send your product, intended reader, proposed topic, available material, budget and preferred timing for a scoped proposal.

Do you accept SaaS brands, agencies and PR teams?

Yes. Product teams, marketing agencies and PR representatives can enquire. Identify the advertiser and the product, and explain the practical question the article will help a software buyer answer.

How much does a sponsored software article cost?

Article pricing is quoted after the format, production work, supplied material, revisions and placement are agreed. The annual software listing is a separate subscription; it does not include an article.

Can you write the article or review a supplied draft?

Either can be discussed. Tell us whether you need an article produced from a brief, a product walkthrough, or review and editing of a supplied draft. Publication and revision scope are agreed before work starts.

Do you guarantee traffic, rankings or enquiries?

No. Publication does not guarantee search indexing, rankings, AI citations, visits or leads. Any reporting scope and placement are agreed in the proposal.

See our publishing policy for article standards and commercial arrangements.

PLAN THE COMMISSION

Know the scope before you send the brief.

Use these practical guides to prepare an article proposal and keep production, publication and review requirements clear.

LET’S SHAPE THE ARTICLE

Let’s find the useful angle.

Tell us what your product helps people do, who the article should reach and what you want to explain. We’ll use that brief to discuss a relevant publication proposal.

Your publishing partner

STEINBERG LTD
London, United Kingdom
Company number 17242845

About the publisher →

Use this form to start the conversation. We agree the scope and commercial terms before commissioned work begins.

Send your proposal

Include a working topic, product website and preferred timing.