FROM IDEA TO ARTICLE PROPOSAL

Build your software
article brief.

Build a sponsored software article brief around the reader’s question. Use it for an explainer, walkthrough, comparison, customer case study or expert perspective.

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01 / SET THE DIRECTION

What should the reader understand?

Fields marked * are required. Your answers stay in this page until you choose to copy, download or submit them separately.

Use the public HTTPS product page.

Who is making the decision, and what do they already know?

One practical problem or buying decision the article should explain.

For a comparison, name the shared buying requirement. For an expert perspective, give the argument and contributor’s actual role.

02 / MAKE IT CONCRETE

What can you provide?

Relevant editions, documentation, observations or support for proposed claims.

Say what already exists and what needs to be produced. Keep credentials and private customer records out.

A role or responsible team is enough for the working brief.

What should the reader do after the article? Include the intended destination.

03 / PLAN THE COMMISSION

What should the proposal cover?

Optional details can remain open for discussion. No price, publication date or outcome is inferred from your answers.

Start with a decision, then choose a format.

A strong software article explains something the reader can use. A category explainer can clarify an implementation choice; a walkthrough can show a defined task; a comparison can separate two approaches to the same requirement. A case study needs a specific customer workflow, approved evidence and context for the result.

An illustrative brief

An ecommerce team evaluating payment software could ask how an interrupted checkout reaches the order system and who owns the exception. The proposed article could cover the starting order, payment confirmation, operator handover and reconciliation. This is an example of a focused reader question, not a claim about completed product tests.

Keep the proposal grounded in available material.

Identify the product and edition, the authorised material you can share and the work you want produced. Leave an unknown item open for discussion. The builder organises your answers; it does not research product facts, invent customer results or calculate an article fee.

Turn the brief into a scoped commission.

SoftwareRadar reviews the proposed reader, topic and evidence before agreeing production, review, placement, price and timing. Explore sponsored article formats, read the submission guidelines and use the quotation checklist to keep the commercial scope clear.

If you represent a client, use the agency handover guide. For an expert contribution, read how to pitch SaaS thought leadership. For a customer story, read how to commission a software case study.

Brief builder questions

Is the software article brief builder free?

Yes. The builder creates a plain-text brief from your answers. Using it does not purchase an article or create a publication commitment.

Are my answers sent when I build a brief?

No. The builder processes your answers in your browser without sending them to SoftwareRadar. You choose whether to copy, download or submit the resulting brief through the separate proposal form.

Can I use the brief for a client?

Yes. Agencies and PR representatives can prepare a client brief. Identify the represented company and the factual-review owner when submitting the proposal.