{
  "checkedAt": "2026-10-13",
  "mailchimp": {
    "schemaVersion": 1,
    "productId": "mailchimp",
    "name": "Mailchimp",
    "checkedAt": "2026-10-13",
    "method": "Official pricing and help-page research; not hands-on testing.",
    "sources": {
      "pricing": "https://mailchimp.com/pricing/marketing/",
      "plans": "https://mailchimp.com/help/about-mailchimp-pricing-plans/",
      "additionalCharges": "https://mailchimp.com/help/about-additional-charges/",
      "gbpDisplay": "https://mailchimp.com/pricing/marketing/?currency=GBP"
    },
    "free": {
      "monthlyBaseFee": 0,
      "contactLimit": 250,
      "dailySendLimit": 250,
      "monthlySendLimit": 500,
      "seats": 1,
      "audiences": 1,
      "brandingIncluded": true,
      "schedulingIncluded": false,
      "automationFlowsIncluded": false,
      "sourceIds": [
        "plans",
        "pricing"
      ],
      "contactCounting": "Subscribed, unsubscribed and non-subscribed contacts count across audiences; archived, cleaned and deleted contacts do not count.",
      "sendCounting": "Each individual recipient email is one send; test and transactional emails also count toward the published monthly limit.",
      "overLimit": "Sending is held if the free contact or send allowance is exceeded."
    },
    "paid": {
      "currency": "GBP",
      "monthlyFeeStatus": "verified public GBP selector display, not a personalised checkout quote",
      "tiers": [
        {
          "name": "Essentials",
          "entryContactAllowance": 500,
          "sendMultiplier": 10,
          "seats": 3,
          "monthlyBaseGbp": 9.9,
          "brandRemovalIncluded": true
        },
        {
          "name": "Standard",
          "entryContactAllowance": 500,
          "sendMultiplier": 12,
          "seats": 5,
          "monthlyBaseGbp": 15.23,
          "brandRemovalIncluded": true
        },
        {
          "name": "Premium",
          "entryContactAllowance": 10000,
          "sendMultiplier": 15,
          "seats": null
        }
      ],
      "sourceIds": [
        "plans",
        "additionalCharges",
        "gbpDisplay"
      ],
      "billingModel": "Feature plan plus selected contact tier; additional contact/send blocks can add charges. Billing considers peak contact total in the period.",
      "taxBasis": "Published help says quoted fees exclude sales and other transaction-based taxes.",
      "trialNote": "The 14-day paid-plan trial is distinct from the ongoing Free plan.",
      "verification": "GBP selected; 0–500 contacts selected for Essentials and Standard; continuing amounts shown after the 14-day trial. Browser localised to /es/pricing/marketing/?currency=GBP; public display was rendered in English.",
      "screenshotEvidence": "artifacts/mailchimp-gbp-monthly.jpg"
    }
  },
  "brevo": {
    "schemaVersion": 1,
    "productId": "brevo",
    "productScope": "Marketing Platform email",
    "checkedAt": "2026-10-13",
    "method": "Official public help documentation and live official pricing UI; no account or purchase created.",
    "sources": [
      {
        "id": "free-limits",
        "title": "Brevo: Free plan limits",
        "url": "https://help.brevo.com/hc/en-us/articles/208580669-FAQs-What-are-the-limits-of-the-Free-plan"
      },
      {
        "id": "plans",
        "title": "Brevo: Pricing plans",
        "url": "https://help.brevo.com/hc/en-us/articles/208589409-About-Brevo-s-pricing-plans"
      },
      {
        "id": "email-volume",
        "title": "Brevo: Add or remove emails",
        "url": "https://help.brevo.com/hc/en-us/articles/8292912279954-Add-or-remove-emails-from-your-plan"
      },
      {
        "id": "addons",
        "title": "Brevo: Plan add-ons",
        "url": "https://help.brevo.com/hc/en-us/articles/4409354969746-Customize-your-plan-with-add-ons"
      },
      {
        "id": "pricing-ui",
        "title": "Brevo: Live pricing, GBP and Monthly selected",
        "url": "https://www.brevo.com/pricing/",
        "verification": "Browser UI: currency menu explicitly offered GBP (British Pound), then selected GBP and Monthly. Entry configuration displayed 5,000 monthly emails and 500 contacts."
      }
    ],
    "free": {
      "name": "Free",
      "price": 0,
      "timeLimited": false,
      "dailySendLimit": 300,
      "monthlySendLimit": null,
      "monthlySendLimitStatus": "No separate monthly cap identified; do not label 9,000 as a vendor monthly allowance.",
      "storedContactsLimit": 100000,
      "unusedSendsCarryOver": false,
      "brandRemovalIncluded": false,
      "brandRemovalAvailableOnFree": false,
      "automationContactsLimit": 2000,
      "marketingSeats": 1,
      "requiresSendingApproval": true,
      "campaignOverDailyLimit": "Manual Requeue is needed on subsequent days for remaining recipients.",
      "transactionalOverflowRetryQueue": 1000,
      "sourceIds": [
        "free-limits",
        "plans",
        "pricing-ui"
      ]
    },
    "paidEmailVolume": {
      "covers": [
        "campaign emails",
        "transactional emails"
      ],
      "starterDailyLimit": null,
      "starterDailyLimitStatus": "No daily sending limit",
      "unusedCreditsCarryOver": false,
      "renewal": "Monthly on billing date, including annual subscriptions",
      "contactStorageDeterminesTierAsWellAsSends": true,
      "starterTiers": [
        {
          "monthlyEmails": 5000,
          "storedContactsLimit": 500
        },
        {
          "monthlyEmails": 10000,
          "storedContactsLimit": 1500
        },
        {
          "monthlyEmails": 15000,
          "storedContactsLimit": 2500
        },
        {
          "minimumMonthlyEmails": 20000,
          "maximumMonthlyEmails": 100000,
          "storedContactsLimit": 500000
        }
      ],
      "standardTiers": [
        {
          "monthlyEmails": 5000,
          "storedContactsLimit": 500
        },
        {
          "monthlyEmails": 10000,
          "storedContactsLimit": 1500
        },
        {
          "monthlyEmails": 15000,
          "storedContactsLimit": 2500
        },
        {
          "minimumMonthlyEmails": 20000,
          "maximumMonthlyEmails": 500000,
          "storedContactsLimit": 500000
        }
      ],
      "contactAutoUpgrade": "First three Starter/Standard tiers warn as storage approaches the cap, then upgrade to a higher-priced tier if exceeded.",
      "sourceIds": [
        "plans",
        "email-volume",
        "pricing-ui"
      ]
    },
    "verifiedGbpEntryPricing": {
      "currency": "GBP",
      "billing": "monthly",
      "taxBasis": "excluding applicable taxes",
      "taxBasisVerification": "Explicit official pricing-plan FAQ states its article and pricing-page amounts exclude taxes; checkout adds applicable taxes determined by location.",
      "taxBasisSourceId": "plans",
      "screenshotEvidence": "artifacts/brevo-gbp-monthly.jpg",
      "verificationStatus": "verified-public-price-display-not-checkout-quote",
      "starterMonthly": 6,
      "standardMonthly": 13,
      "entryMonthlyEmails": 5000,
      "entryStoredContacts": 500,
      "starterBrandRemovalMonthlyAddon": 8,
      "standardBrandRemovalIncluded": true,
      "sourceIds": [
        "pricing-ui",
        "plans",
        "addons"
      ]
    },
    "prepaidEmailCredits": {
      "minimumPack": 5000,
      "maximumPack": 1000000,
      "expire": false,
      "dailyLimit": null,
      "dailyLimitStatus": "No daily limit",
      "brandRemovalIncluded": true,
      "automationContactsLimit": 2000,
      "freeDailyAllowanceReplaced": true,
      "paidPlanEmailCreditsUsedFirst": true,
      "numericGbpPackPrice": null,
      "numericGbpPackPriceStatus": "not verified",
      "sourceIds": [
        "addons",
        "pricing-ui"
      ]
    },
    "calculatorRules": {
      "recipientEmailsPerCampaign": "One send to one recipient consumes one email; calculator assumes exactly one email to each selected recipient per campaign.",
      "minimumSendingDays": "ceil(campaignRecipients / 300), assuming the entire daily allowance remains available; this is capacity arithmetic, not promised automatic delivery.",
      "monthlyTheoreticalCapacity": "300 * chosen days; unused daily capacity cannot be borrowed by another day.",
      "otherEmailDemand": "Subtract transactional and other campaign sends from available capacity; do not promise two independent quotas.",
      "freeUpgradeWarning": "A large stored list can fit Free but exceed entry paid-plan storage.",
      "sourceIds": [
        "free-limits",
        "addons",
        "pricing-ui"
      ]
    },
    "uncertainties": [
      "No numeric price recorded for higher Starter or Standard send tiers.",
      "No GBP annual invoice amount or annual addon total verified; do not calculate from a nominal discount.",
      "Public GBP display is verified; a customer's final checkout taxes, currency eligibility and quote were not inspected.",
      "No daily reset timezone verified.",
      "Manual multi-day capacity estimate does not verify account approval, scheduling, sender authentication or recipient deliverability."
    ]
  }
}